Banking on independent system development & technology acquisitions
Kia Motors (1944), with its headquarter in Seoul, is South Korea’s second-largest automobile manufacturer. It has created a new beat in the world of automotive vehicles through its innovation in product design. It has incorporated the latest technologies. Kia Motors is preparing for the future eco-car market with two major eco-technology objectives: independent system development and technology acquisitions. It has bagged various awards and accolades for product design like Red Dot Award 2015, 2014, 2013; the IF Product Design Award 2015; Idea Awards 2014 (Silver winner) and many more.
1. Research and development centre received $57 million from Mitsubishi and Chrysler for ‘Theta Engine’
2. Released in market after withstanding wind up to 124 miles per hour
3. Performance and functional tests aiming for zero air resistance